98PXY of the Entercom Radio group once again sponsored the High School Challenge to raise money for Hillside Children’s Foundation. Rochester-area high schools competed throughout the month of March by collecting pennies. PXY hosted three penny collection nights at Marketplace Mall with live broadcasts by 98PXY DJ Raphael. The promotion raised thousands of pennies to benefit Hillside.  

Marcus Whitman High School once again raised the most pennies and enjoyed a private concert at their school in April by Reprise Records artist The Ready Set. The singer signed autographs and posed for photos with the students before the concert.

Thanks to 98PXY, and all participating high schools for their generous support.